EVALUATION QUESTION 4:

Question 4 : who would be the audience for your media product? Teen films is a film genre which is mainly targeted at teenagers and young adults. The plot of teen films is usually based on themes relative to teenagers, such as coming of age, first love, rebellion, conflict with parents, teen angst or alienation. These themes which are considered to be very important and serious matters in reality, are presented in a stereotyped, sugar coated and trivialized way. Films within this genre are often set in high school or contain characters that are of a high school age. Sexual themes are also common in the form of humour. Teen films are mainly targeted at pre teens, teenagers and young adults. The reason being that most teen films usually contain content which are often linked to the everyday situations pree teens, teenagers and young adults face. For our film ‘starting off awkward’ we mainly targeted a young female audience between the ages of 16 – 24. We decided to target specifically females because the themes our film contains mainly appeals to females for example, friendship, love,betrayal etc. Also, the genre of our teen film was romance and comedy which were two genres which mainly appeal to females. We decided to target our film at females at the ages of 16-24 because it is typically within this age group that people watch films which have a genre of romance and comedy. Most of the audience we targeted usually like teen films which are very conventional and are based typically in high school and have the conventional structure of status in high school. Also, the reason we decided to target this type of audience is because we were aiming for mainstream audience as oppose to a niche audience. The audience targeted have a high level of media consumption and therefore we figured that our film would be a success if we targeted it at an audience with high levels of media consumption and would also fulfil our desire to appeal to a mainstream audience. We also decided to target mainly teenagers who were geographically located in Britain. This is due to the fact that most British teenagers are usually very fond of other american films which have America actors and are set in high school. For example’ she’s all that’ and ‘ 10 things I hate about you’ which went on to be huge successes in america and Britain. Below is an example of our ideal target audience. The Facebook account below is useful in showing what movies a typical teenage girl is interested in watching. The account shows how a teenage girl is most likely to like and watch a film which has a genre of romance and comedy. These are two genres which are commonly used in teen films.